Our Clients:
We proudly work with an international portfolio of clients, including award-winning pubs across Ireland, Spain, America, Australia, Indonesia and Malaysia. Among them is Healy's in Kuala Lumpur named the best Irish pub in the world outside of Ireland by The Irish Times and Diageo.
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Ready to be
The Best Bar
in the World?
Local search is the number one way for new customers to find you. Ramp up your local search engine optimization efforts and reach more high-intent customers in your area.
We proudly work with an international portfolio of clients, including award-winning pubs across Ireland, Spain, America, Australia and Malaysia. Among them is a bar in Kuala Lumpur named the best Irish pub outside of Ireland by The Irish Times and Diageo.
Our Clients:
€0
The best part of Local SEO - it's free!
of customers find new bars on Google Maps
86%
97%
of customers learn about new businesses online
Why Local SEO?
Did you know, 80% of local searches lead to a store visit or booking within 24 hours?
Local SEO can help you to reach more high-intent customers, easier and cheaper than any other channel!
240%
increase in 'Get Directions'
We wanted to ensure that Healys profile was not only getting shown more, but that more people would actually visit as a result. We optimised their profile to encourage more engagement.
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311%
Increase in visibility for 'bars' and 'cocktails' searches
The most important part of this entire process was not only to show up more often, but to rank higher and more consistently for the most valuable keywords for this business.
€0.75
Cost Per Conversion on
Google Ads
We also worked with Healys to promote their bar through Google Ads, as they wanted to promote their off peak hours, with a focus of achieving cost effective results.
Client Success Story:
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Our Local SEO Strategy
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Step 1
LOCAL SEO AUDIT
Our SEO experts assess your bar’s online presence to gauge its authority and traffic. We review past SEO work, including local keyword rankings, and optimize your Google My Business profile—or set up a new one if needed. A full NAP audit ensures your name, address, and phone number are correctly listed on your website and across directories. We also perform a competitive benchmark analysis and secure access to Google Analytics and Search Console, allowing us to track performance and refine your local SEO strategy.
Step 2
GOAL SETTING & PLANNING
We combine our deep understanding of your bar with targeted SEO objectives. At The Bar Specialists, we focus on setting clear success benchmarks to align expectations for your campaign. Our team conducts in-depth competitor analysis and identifies the most relevant keywords—those that best represent your business and have the highest search volume. This research allows us to develop a strategic approach, ensuring your bar reaches the right audience and achieves its growth goals.
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Step 3
STRATEGY PROPOSAL
After identifying your business objectives and KPIs, we create a tailored 3-month SEO strategy designed for sustainable growth. Our first priority is high-impact tasks that drive quick results, such as Google My Business optimization, NAP consistency, citation management, and content strategy. Every plan is customized to your bars niche and budget, ensuring a focused approach that delivers measurable growth where it matters most.
Step 4
EXECUTION & REPORTING
Each month, we track progress toward the goals set in step two. Early in the month, our specialists provide a detailed report covering completed work, upcoming tasks, and strategy performance. We continuously monitor industry trends and results to refine our approach for long-term success. Our monthly reports don’t just highlight achievements—they also provide insights into the strategies used, ensuring full transparency and a deeper understanding of how your bars SEO is improving.
Why Partner With Us?
Industry Expertise
Our specialists have in-depth knowledge of the bar industry on the floor and off and understand how to optimize for the most relevant search topics, ensuring your business ranks where it matters most.
Operational Excellence
We constantly refine our internal systems and processes, leveraging custom workflow tools to deliver the highest quality results for your bar's SEO needs.
Bespoke Solutions
Every bar has its own needs and goals, and your strategies should reflect that. We tailor our strategy to your individual needs.
Innovative Services
Our strategists are always improving their skills and staying ahead of the latest trends and changes in the digital market.
Client Partnership
Our goal is to deliver such outstanding results that you'll be eager to continue working with us.
Full Transparency
We empower our partners with valuable insights, providing full transparency into your SEO strategy.
Frequently Asked Questions
If you’ve got questions about local SEO and how we do it at The Café Specialists, check out our frequently asked questions below.
If you’ve got questions about local SEO and how we do it at The Bar Specialists, check out our frequently asked questions below.
The goal of a local SEO strategy is to help nearby customers find your bar. While local SEO shares some practices with traditional SEO, it focuses specifically on ranking in local search results, which is driven by a different algorithm than regular search engine results. To learn more about what local SEO entails, take a look at our comprehensive guide to local SEO.
What Is Local SEO?
Does My Business Need Local SEO Services?
We have two simple questions for you. First, are you a pub or gastro bar? Second, are you looking to attract more customers to visit your location? If you answered yes, then local SEO is exactly what you need.
Every bar can benefit from local SEO, as it provides a free and effective way to attract customers in your area. It's one of the most cost-efficient strategies to reach your target audience!
How Long Does it take to see local seo results?
Your local SEO campaign typically leads to noticeable improvements within the first 3-6 months. However, some quick wins, like claiming your Google My Business listing, can boost your rankings early on. Sustained local SEO success takes more time and effort, yielding long-term benefits for your business. Think of local SEO as compound interest, where results build over time. For example, one of our long-term clients saw their organic traffic quadruple within 5 months through a dedicated local SEO strategy.
Do you guarantee Return On Investment?
No agency can guarantee immediate ROI, as some aspects of local SEO are unpredictable and influenced by search engine updates beyond our control.
Our focus is on helping our partners reach key business goals and maximize ROI. We’ll work relentlessly to deliver outstanding results, optimizing your website to align with search engine algorithms and user behavior. Our team is proud of its proven track record of success and consistent performance.
Do you tie us to a contract?
We prefer working with clients for at least 3 months to fully showcase the effectiveness of local SEO and our capabilities. It allows us to make the most impact possible on your search results. Our 30-day cancellation policy can be activated at any time, ensuring we consistently deliver outstanding work and results each month—something our team is fully committed to.
About Us
At The Bar Specialists, we are a dedicated SEO agency focused on helping pubs and gastro bars thrive online. We see Local SEO as a huge opportunity for bars to reach and attract new customers, one that is massively underutilised!
Local SEO can boost the growth & revenue of your bar, and we're here to help make it happen.